Jaca Mily

Do you accept credit card? This is one of the most common question we can hear in a shop, and near a cashier counter.

In this fast moving world, where people want be to as convenient as possible in their lives, owning a credit card has turned into a necessity. Since it can give us so much convenient in purchasing or paying for our groceries, and bills, we tend to choose card as our favorite choice of payment. To better serve the consumers who choose to use credit card as their number one choice of payment, business provider ought to be able to receive credit card. This will increase value in the eyes of those customers.

Hotels, restaurants, groceries store, convenient shop and many more others have to be able to receive credit card as a term of payment. In order to be able to received credit card, a business must have a card processing machine provided by a bank. There are three type of that machine, the oldest and hardly seen is Imprint, the next one is called POS (point of sale) and the newest one is called EDC (Electronic Data Capture). There is another system called online payment, which we used when purchase something through the internet.

How do we know if a shop accept credit card as a form of payment? The easiest way is to look for the sign / sticker on the door of the shop. If you see a sign / sticker of American Express, that mean the shop accept American Express card as a form of payment. Like wise if you see VISA, MASTERCARD, DISCOVER, and JCB.

So, what’s in it for the business? To answer that question, I can see a few benefits from accepting credit card as a form of payment, to mention a few :

1. You will be able to sell to people who only want to use credit card as a method of payment.

2. A lot of times, customer decide not to buy or buy less because they do not have enough cash, but if they have credit card and the business/shop received it, then customer tend to buy more since he/she has the purchasing power.

3. You can avoid receiving counterfeit money.

4. You can avoid stacking too much cash in their safe, hence decrease risk of stolen money.

So there is no reason for a shop or a business not to accept credit card as a form of payment.

Some store owner, worry that the credit card company charges. Certainly there are price to pay for the convenient, but there are certain way to decrease the cost for example :

1. Put the VISA or MASTERCARD sign on your front window or door.

2. Put the VISA or MASTERCARD sign on your cashier table.

3. Always remind customer that they can pay with credit card.

Now, you have no reason not to received credit card as a form of payment.

by Heru Muskita - http://www.best-creditcard-review.com